Executive Profiles

Brad Lee

President

Brad was appointed President of Breg, Inc. in July 2008, previously serving as the company's Vice President & General Manager.  Prior to joining the Breg family, Brad was Vice President of Marketing for LMA North America, and throughout his 15 year career in the medical device industry, Brad served numerous roles in sales, marketing, R&D management, and business development.  

Aaron Heisler

Vice President of Finance - CFO

Aaron joined Breg in 2010 with 15 years of industry experience, including several within medical devices.  Prior to Breg, Aaron held senior-level financial positions with Guidant and Boston Scientific, including controllership of overseas manufacturing and financial leadership for a sales division.  He most recently established a specialized financial planning & analysis department at Callaway Golf, where he was also instrumental in shaping manufacturing strategy.  Aaron has a strong background in strategic financial analysis and broad experience in operational finance.

Dave Brengle

Vice President of Operations

Dave joined the  Breg team with  20 years of  operational experience in the healthcare industry.  Prior to Breg, Dave was the Senior Vice President of Manufacturing Operations at Cardinal Health. He has a strong background in lean manufacturing practices, broad experience with manufacturing operations in Mexico, and played a significant role at Alaris Medical Systems in their cultural transition.  As the leader of the operations group, Dave will continue to build on the significant progress Breg is making to expand and grow its operations capabilities.

Geoff Siegel

Vice President Breg Innovation Team

Geoff is Vice President of the Breg Innovation Team, our integrated Marketing/R&D function whose primary objective is to identify, develop and bring to market differentiated, iconic new products and services at a highly accelerated pace. Geoff has over 25 years of experience in the medical device industry, holding positions in Product Development, Marketing, Operations and Quality. Prior to joining Breg, Geoff was Senior Vice President R&D at Cardinal Health. He has expertise in the design and commercialization of regulated medical device hardware, software and medical disposables. Over the course of his career, Geoff's organizations have successfully developed and launched industry leading products. Breg's Innovation Team will help us to achieve our vision to be the market icon in leading edge, non-operative sports medicine solutions.

Joanne Woolfall

Vice President of Human Resources

Joanne joined Breg in 2012 bringing with her 25 years of experience in multiple HR leadership disciplines including talent management, domestic and foreign mergers and acquisitions as well as organizational design and development.  Prior to Breg, Joanne was Corporate Vice President of Human Resources for Solera Holding with 2,200 employees spanning the globe.  In her many roles at Solera, including Vice President of Human Resources for Audatex North America, she selected, qualified and deployed a workforce which took the company public in 2007.  Joanne has worked in both corporate and entrepreneurial environments, where she created value and credibility for companies such as Audatex, Mitchell International, and FedEx through organizational assessments and workforce optimization.   As the leader of Human Resources, Joanne will continue to help drive Breg’s rapid growth, best in class customer service, and culture of accountability.